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Photo dojo maker1/1/2023 ![]() ![]() Indeed, even highly popular food truck pods organized by San Francisco-based Off the Grid don’t seem to last long. In a Berkeleyside story from 2010, former contributor Sarah Henry suggested that a combination of bureaucratic red tape and a saturation of vocal brick-and-mortar restaurant owners made it highly challenging to operate a food truck in Berkeley. Almost every day customers of these businesses bring their food to the tables of Caffe Strada and Freehouse Restaurant to eat.”īerkeley has not been historically hospitable to the food truck scene, which is doing well in other parts of the Bay Area. He wrote: “The entire time the food trucks have been on this corner they have been a nuisance to the neighborhood, violated conditions of their permit and negatively impacted my business as well as the University building (Law School) near them. One such business owner, Daryl Ross - who owns Caffe Strada, Freehouse restaurant, Free Speech Café and Café Zeb on or near campus, as well as the Bancroft Hotel - submitted multiple letters to the city expressing concern about the trucks. ![]() However, representatives from both the University and the Telegraph Business district have expressed concern that the food trucks, as well as the crowds that they draw, create congestion and detract from brick-and-mortar businesses. Heavenly Foods, for example, has been issued a permit for operation at least as far back as 1992. ![]() Photo: David Nīerkeley’s Office of Economic Development has stated that it will “continue to offer technical assistance to the mobile food vendors,” including connecting owners with the Telegraph Business Improvement District, the Alameda County Small Business Development Center, the Berkeley Revolving Loan Fund, Matt Cohen of Off the Grid, and area brokers and property owners for “securing ground-floor commercial space.”Īccording to a memo from Economic Development Manager Michael Caplan, mobile vendors have been operating along this stretch of the Cal campus for decades. ![]() Ann Vu and her daughter Sandy in front of the Heavenly Foods truck. ![]()
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